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  2. Figure of speech - Wikipedia

    en.wikipedia.org/wiki/Figure_of_speech

    For example, the phrase, "John, my best friend" uses the scheme known as apposition. Tropes (from Greek trepein, 'to turn') change the general meaning of words. An example of a trope is irony, which is the use of words to convey the opposite of their usual meaning ("For Brutus is an honorable man; / So are they all, all honorable men").

  3. Emotive conjugation - Wikipedia

    en.wikipedia.org/wiki/Emotive_conjugation

    Proper use of emotive conjugation provides words that are synonymous in their factual definitions, but different in their emotional connotation. While most examples are in triads, emotive conjugation can be used with a single subject. Examples of emotive conjugation include: I am sparkling; you are unusually talkative; he is drunk. [5]

  4. Associative meaning - Wikipedia

    en.wikipedia.org/wiki/Associative_meaning

    For example, in Japanese, the suffix "-san" when added to a proper name denotes respect, sometimes indicating that the speaker is subordinate to the listener; while the suffix "-chan" denotes that the speaker thinks the listener is a child or childlike (either for purposes of affection or derision).

  5. Connotation - Wikipedia

    en.wikipedia.org/wiki/Connotation

    Example seven . The denotation is a representation of a cartoon heart. The connotation is a symbol of love and affection. Example one. The denotation of this example is a red rose with a green stem. The connotation is that it is a symbol of passion and love – this is what the rose represents, Example two. The denotation is a brown cross.

  6. Literal and figurative language - Wikipedia

    en.wikipedia.org/wiki/Literal_and_figurative...

    Literal usage confers meaning to words, in the sense of the meaning words have by themselves, [4] for example as defined in a dictionary. It maintains a consistent meaning regardless of the context , [ 5 ] with the intended meaning of a phrase corresponding exactly to the meaning of its individual words. [ 6 ]

  7. Encoding/decoding model of communication - Wikipedia

    en.wikipedia.org/wiki/Encoding/decoding_model_of...

    [4] "The level of connotation of the visual sign, of its contextual reference and positioning in different discursive fields of meaning and association, is the point where already coded signs intersect with the deep semantic codes of a culture and take on additional more active ideological dimensions." —