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White label discs can be used to anonymously promote new artists or upcoming albums by veteran artists. In some cases plain white labels are issued to conceal artist identities (examples of this include songs by Traci Lords and La Toya Jackson), whose record companies issued white labels so that DJs would have no pre-conceived notions about the music from the artist name.
The promo single is usually recognized by its limited liner notes and cover artwork as well as its unique catalog number (or the occasional lack thereof). Quite often, vinyl records will be issued in a generic cardboard jacket or white paper sleeve while CDs will be issued in a slimline jewel case or cardboard sleeve.
White label may refer to: White-label product, a permitted replication and rebranding of a product; White label record, records with plain white labels attached. White Label Music, an independent record label based in the United Kingdom; White Label, an album by Venetian Snares; White Label Records, an imprint of Mushroom Records
Record and cassette promo copies typically come in the form of white label records and clear cassettes, respectively, while CD copies typically come in the form of CD-Rs with black-on-transparent labels. Because many commercial cassette releases use identical clear plastic and white print, promo copies are oftentimes distinguished solely by ...
The discography of English electronic music group Fluke consists of five studio albums, one live album, three compilation albums, a white label promo album, twenty-two singles; of which eighteen were released on label and seven are white label and/or promotional only singles.
After Factory Records declared bankruptcy in 1992, Factory co-founder Tony Wilson continued to assign Factory numbers to numerous events and magazine interviews through to his death in 2007. Other late-period Factory catalogue items include a film (FAC 401), a recording issued by another label (FACT 500), a poster for a 2004 memorial event ...