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An ESP may provide tracking information showing the status of emails sent to each member of an address list. ESPs also often provide the ability to segment an address list into interest groups or categories, allowing the user to send targeted information to people who they believe will value the correspondence.
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...
A mailbox provider, mail service provider or, somewhat improperly, [1] email service provider is a provider of email hosting. It implements email servers to send, receive, accept, and store email for other organizations or end users, on their behalf. The term "mail service provider" was coined in the Internet Mail Architecture document RFC 5598 ...
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