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The New Era Cap Company (commonly known simply as New Era) is an American headwear company headquartered in Buffalo, New York. It was founded in 1920 by Ehrhardt Koch. New Era has over 500 different licenses in its portfolio. Since 1993, they have been the exclusive baseball cap supplier for Major League Baseball (MLB). [1] [2]
The 59Fifty is the official on-field cap of Major League Baseball (MLB) [2] and Minor League Baseball, and the official sideline cap of the National Football League and the National Basketball Association. [citation needed] It is also a fashion symbol, with the hip-hop community the first to adopt it in the 1980s and 1990s. [3] [4]
The uniforms worn by Major League Baseball teams have changed significantly since professional baseball was first played in the 19th century. Over time they have adapted from improvised, wool uniforms to mass-produced team brands made from polyester. The official supplier for Major League Baseball uniforms is Nike, who has held the contract ...
Unlike in other sports, baseball teams have a recognizable trademark that isn't necessarily their logo or their jersey: It's their caps, which have been staples in everyday fashion for ages ...
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In 2015, '47 expanded their portfolio with a United States Soccer Federation (USSF) and Major League Soccer (MLS) partnership deal. [16] Also in 2015, the company acquired the rights to produce caps for Major League Baseball (MLB) on-field postseason celebrations and secured a license to create merchandise for Major League Baseball ...
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