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Surfer is an integrated advertising campaign launched in 1999 by Diageo to promote Guinness-brand draught stout in the United Kingdom.The cornerstone of the campaign is a television commercial, originally 60 seconds long, which centred on a Polynesian surfer successfully taking on a gigantic wave.
Hang On Sloopy is the debut studio album by The McCoys, released in 1965. It reached #44 on the Billboard Top LPs chart. [2] The album featured two singles: "Hang On Sloopy", which reached #1 on the Billboard Hot 100, [3] and "Fever", which reached #7. [4]
"Hang On Sloopy" (originally "My Girl Sloopy") is a 1964 song written by Wes Farrell and Bert Berns. Rhythm and blues vocal group the Vibrations were the first to record the tune in 1964. Atlantic Records released it as a single, which reached No. 26 on the Billboard Hot 100 chart. [ 1 ]
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). Advertising campaigns appear in different media across a specific time frame.
Since Lady Gaga's "Bad Romance" in 2009, every video that has reached the top of the "most-viewed YouTube videos" list has been a music video. In November 2005, a Nike advertisement featuring Brazilian football player Ronaldinho became the first video to reach 1,000,000 views. [1] The billion-view mark was first passed by Gangnam Style in ...
Every year, celebrities try to capitalize on the holiday season by releasing festive music. Singers like Mariah Carey, Ariana Grande, and Michael Bublé managed to perfect the cheesy art form ...
[3] [68] When asked about the similarities between "Cog" and "Tipping Point", Paul Brazier, executive creative director at the advertising agency behind Tipping Point, replied: "I knew the ad was similar in places, but as an executive creative director, you have to look at things like that and make a decision. The fact the TV ad was only part ...
All the while, he wears similar outfits to Kathie Lee, as he dances, goes down a slide, boasts about the food, busts a move in front of some showgirls, lies on a beach and stands on a boat deck ...