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During the 1980s, most U.S. Coca-Cola bottlers switched their primary sweetening ingredient from cane sugar (sucrose) to the cheaper high-fructose corn syrup. As of 2009, the only U.S. bottler still using sucrose year-round was the Coca-Cola Bottling Company of Cleveland, which serves northern Ohio and a portion of Pennsylvania. [22]
Follow-up taste tests revealed most consumers preferred the taste of New Coke to both old Coke and Pepsi [51] but Coca-Cola management was unprepared for the public's nostalgia for the old drink, leading to a backlash. The company gave in to protests and returned to the old formula under the name Coca-Cola Classic, on July 10, 1985.
However, to actually make cola, one needs a few extra ingredients, including lime juice, vanilla, caffeine and coca leaves. The last ingredient is particularly hard to get: as the basis for ...
By 1985, Coca-Cola had been losing market share to diet soft drinks and non-cola beverages for several years. Blind taste tests suggested that consumers preferred the sweeter taste of the competing product Pepsi-Cola, and so the Coca-Cola recipe was reformulated. The American public reacted negatively, and New Coke was considered a major failure.
In April 1985, Coca-Cola announced a change to the original recipe, proudly naming the soda New Coke. The company claimed the new formula was "smoother and sweeter." The company claimed the new ...
Tab (stylized as TaB) was a diet cola soft drink produced and distributed by The Coca-Cola Company, introduced in 1963 and discontinued in 2020.The company's first diet drink, [1] Tab was popular among some people throughout the 1960s and 1970s as an alternative to Coca-Cola.
So in the likely event that Kluge's 15-year-old tormenter can't put up the money, the treasure hunter plans to put the recipe back up for sale. He acknowledges, however, that he can't prove that ...
John Stith Pemberton (July 8, 1831 – August 16, 1888) was an American pharmacist and Confederate States Army veteran who is best known as the inventor of Coca-Cola.On May 8, 1886, he developed an early version of a beverage that would later become Coca-Cola, but sold the rights to the drink shortly before his death in 1888.