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Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is a part of the French group Pernod Ricard . Pernod Ricard bought Absolut for €5.63 billion in 2008 (equivalent to €7.59 billion in 2023) [ 1 ] from the Swedish state.
In 2008, Pernod Ricard announced its acquisition of Swedish-based V&S Group, which produces Absolut Vodka, from the Swedish government. [11] In 2013, Pernod Ricard joined leading alcohol producers as part of a producers' commitments to reducing harmful drinking. [12]
Level Vodka, a brand of vodka from the makers of Absolut was launched in 2004. Made in Åhus, Sweden, the vodka is made from winter wheat and is marketed as "perfectly balanced" due to the use of two distinct distillation methods - a continuous distillation process to remove congeners, creating the vodka's smoothness, and a batch distillation process to add character.
Vodka is their largest selling spirit, in which Absolut holds the highest sales figures. Geographically, North America is the group's single biggest market, accounting for 43% of total sales in 2007. The Swedish market accounts for one-sixth of sales.
For a long time the Kristall plant was the leader in terms of vodka production in the Russian Federation, in particular, in 2011 it produced 9.1 million dal of products, and in 2012, due to the beginning of the transfer of production facilities to the Moscow region, it lost first place and reduced production to 7 million dal.
Lars Olsson Smith L.O. Smith's grave. Lars Olsson Smith (12 October 1836 in Kiaby – 9 December 1913 in Karlskrona), also L.O. Smith, was a Swedish spirits manufacturer and politician.
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