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Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [2] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.
It is currently in common use for children's clothing, but not yet for adults. The third standard EN 13402-3 seeks to address the problem of irregular or vanity sizing through offering a SI unit based labelling system, which will also pictographically describe the dimensions a garment is designed to fit, per the ISO 3635 standard.
When launched, the line consisted of children's jeans which were sold with the guarantee that children would grow out of them before the pants wore out. A Sears brand-awareness survey determined that by 1973, the Toughskins had become better known by mothers than the Levis brand, already a century old at that time.
A pair of jeans Microscopic image of faded fabric. Jeans are a type of trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with the addition of copper pocket rivets added by Jacob W. Davis in 1871 [1] and patented by Davis and Levi Strauss on May 20, 1873.
Levi has used his social media account mostly to share photos of his famous family and their adventures, including a Sept. 14 post that was a picture of himself reading his dad’s new book ...
Chino cloth (/ ˈ tʃ iː n oʊ / CHEE-noh) is a twill fabric originally made from pure cotton. The most common items made from it, trousers , are widely called chinos . [ 1 ] Today it is also found in cotton-synthetic blends.
There are multiple size types, designed to fit somewhat different body shapes. Variations include the height of the person's torso (known as back length), whether the bust, waist, and hips are straighter (characteristic of teenagers) or curvier (like many adult women), and whether the bust is higher or lower (characteristic of younger and older women, respectively).
In North America, Australia and South Africa, [6] pants is the general category term, whereas trousers (sometimes slacks in Australia and North America) often refers more specifically to tailored garments with a waistband, belt-loops, and a fly-front. In these dialects, elastic-waist knitted garments would be called pants, but not trousers (or ...
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