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  2. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is a way of getting an overview of consumers' wants, needs and beliefs. It can also involve discovering how they act. The research can be used to determine how a product could be marketed. Peter Drucker believed [15] market research to be the quintessence of marketing. Market research is a way that producers and the marketplace ...

  3. Google Trends - Wikipedia

    en.wikipedia.org/wiki/Google_Trends

    Google Trends is a website by Google that analyzes the popularity of top search queries in Google Search across various regions and languages. The website uses graphs to compare the search volume of different queries over time. On August 5, 2008, Google launched Google Insights for Search, a more sophisticated and advanced service displaying ...

  4. Trend analysis - Wikipedia

    en.wikipedia.org/wiki/Trend_analysis

    v. t. e. Trend analysis is the widespread practice of collecting information and attempting to spot a pattern. In some fields of study, the term has more formally defined meanings. [1][2][3] Although trend analysis is often used to predict future events, it could be used to estimate uncertain events in the past, such as how many ancient kings ...

  5. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior. This involves specifying the data required to address these issues, then ...

  6. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    v. t. e. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  7. Market analysis - Wikipedia

    en.wikipedia.org/wiki/Market_analysis

    A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of the global environmental analysis. Through all of these analyses the strengths, weaknesses, opportunities and threats (SWOT) of a company can be identified.

  8. Market trend - Wikipedia

    en.wikipedia.org/wiki/Market_trend

    Market trend. A market trend is a perceived tendency of the financial markets to move in a particular direction over time. [1] Analysts classify these trends as secular for long time-frames, primary for medium time-frames, and secondary for short time-frames. [2] Traders attempt to identify market trends using technical analysis, a framework ...

  9. Pew Research Center - Wikipedia

    en.wikipedia.org/wiki/Pew_Research_Center

    This is an accepted version of this page This is the latest accepted revision, reviewed on 19 September 2024. Think tank based in Washington, D.C., US Pew Research Center Parent institution The Pew Charitable Trusts Established July 1, 2004 ; 20 years ago (2004-07-01) Chair Robert Groves Head Michael Dimock Staff 160+ Budget Revenue: $36 million Expenses: $43 million (FYE June 2021) Address ...