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The marketing plan also helps layout the necessary budget and resources needed to achieve the goals stated in the marketing plan. It is able to show what the company is intended to accomplish within the budget and also makes it possible for company executives to assess potential return on the investment of marketing dollars.
For-profit business plans typically focus on financial goals, such as profit or creation of wealth. Non-profit, as well as government agency business plans tend to focus on the "organizational mission" which is the basis for their governmental status or their non-profit, tax-exempt status, respectively—although non-profits may also focus on ...
Interactive Forms is a mechanism to add forms to the PDF file format. PDF currently supports two different methods for integrating data and PDF forms. Both formats today coexist in the PDF specification: [38] [53] [54] [55] AcroForms (also known as Acrobat forms), introduced in the PDF 1.2 format specification and included in all later PDF ...
Adobe Acrobat is a family of application software and web services developed by Adobe Inc. to view, create, manipulate, print and manage Portable Document Format (PDF) files. [ 17 ] The family comprises Acrobat Reader (formerly Reader), Acrobat (formerly Exchange) and Acrobat.com .
In 1993, Adobe introduced the Portable Document Format, commonly shortened to the initialism PDF, and its Adobe Acrobat and Reader software. Warnock originally developed the PDF under a code name, "The Camelot Project", using PostScript technology to create a widely available digital document format, able to display text, raster graphics ...
PDF is a standard for encoding documents in an "as printed" form that is portable between systems. However, the suitability of a PDF file for archival preservation depends on options chosen when the PDF is created: most notably, whether to embed the necessary fonts for rendering the document; whether to use encryption; and whether to preserve additional information from the original document ...