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From the outset, Laura Mercier Cosmetic's goal was to offer "high-quality, natural-looking makeup products for all skin tones and types", according to the Wall Street Journal. [2] The brand became known for its focus on products to create what it calls the "flawless face", [ 3 ] [ 4 ] a concept derived from Mercier's reputation for promoting ...
Laura Mercier's Translucent Setting Powder is the bestselling beauty product at John Lewis & Partners with one selling every 10 minutes.
Laura Mercier was born as Michèle Mercier in Arles, France, on 2 October 1960, the youngest of three daughters.At 16, she enrolled as an art student at L'Ecole Supérieure d'Arts Appliqués Duperré, a design school in Paris, to pursue painting and drawing. [1]
She sold Laura Mercier to Alticor in 2006 and remained CEO until 2008. [ citation needed ] From 2009 to 2019, Gurwitch served on the boards of Drybar, Urban Decay, Tatcha, First Aid Beauty, La-Z-Boy and Dollar Shave Club .
The brand is introducing its first new complexion launch in five years.
As Ivory is one of P&G's oldest products – it was first sold in 1879 – P&G is sometimes called "Ivory Towers", and its factory and research center in St. Bernard, Ohio, is named "Ivorydale". [5] WWI era Magazine ad illustrating the advantage of floating soap. Ivory's first slogan, "It Floats!", was introduced in 1891.