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This gum became highly successful and was eventually named by the president of Fleer as Dubble Bubble because of its stretchy texture. This remained the dominant brand of bubble gum until after WWII, when Bazooka bubble gum entered the market. [5] Until the 1970s, bubble gum still tended to stick to one's face as a bubble popped.
Big League Chew is the official bubble gum of the Baseball Hall of Fame. [6] In 2023, Big League Chew announced an additional partnership with USA Baseball. [7] The original advertising slogan throughout the 1980s, which is still featured today, was, "You're in the big leagues when you're into Big League Chew!"
RainBlo bubble gum was created by Leaf Confectionery in 1940; featuring an unusual hollow center, it was the first gumball to have flavoring inside. RainBlo was the first bubble gum that allowed chewers to blow colored bubbles. [61] Along with several other Leaf brands, it was sold in 1967 to W.R. Grace, then was reacquired by Leaf in 1983.
Ford Gum is an American brand of bubble gum and chewing gum often found in gum machines. It is produced by Ford Gum & Machine Co. The history of the company goes back to 1913, when Ford Mason leased 102 machines and placed them in stores and shops in New York City. The gumballs, while they are covered with different flavors, all have the same ...
Fewer than 20 years later, in 1907, Adams Sons and Company upstaged the original gum machine with a machine that dispensed balls of gum, or, what we call them, gumballs.
The gum was priced at one penny apiece and sold out in one day. Before long, the Fleer Chewing Gum Company began making bubble gum using Diemer's recipe, and the gum was marketed as “Dubble Bubble” gum. [8] Diemer's bubble gum was the first-ever commercially sold bubble gum, and its sales surpassed 1.5 million dollars in the first year. [8 ...