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Multimedia is utilized in various fields, including education, entertainment, communication, game design, and digital art, reflecting its broad impact on modern technology and media. Multimedia encompasses various types of content, each serving different purposes: Text - Fundamental to multimedia, providing context and information.
Scholars believe that multimedia are used as an effective extension of the primary news narrative format. [7] For instance, Benson et al. claim that, with regards to news stories delivered online, even though the main narrative of news report is still the dominant part of journalism, other additional elements such as charts, images, videos are ...
Multimedia studies is an interdisciplinary field of academic discourse focused on the understanding of technologies and cultural dimensions of linking traditional media sources with ones based on new media to support social systems.
The earliest research that can be considered part of media theory involved the use of computers as word processors. However, with the advent of applications like HyperCard for the Apple Macintosh, the focus in media research shifted to hypertext's implications in the writing classroom.
"Triple-product" business model of digital media platforms. [7]Digital media platforms like YouTube work through a triple-product business model in which platforms provide information and entertainment (infotainment) to the public often at no cost, while simultaneously capturing their attention, and also collecting user data to sell to advertisers. [7]
Digital storytelling is a short form of digital media production that allows everyday people to create and share their stories online. The method is frequently used in schools, [1] [2] [3] museums, [4] libraries, [5] social work and health settings, [6] [7] and communities. [8]
While text and image may exist separately, digitally, or in print, their combination gives birth to new forms of literacy and thus, a new idea of what it means to be literate. Text, whether it is academic, social, or for entertainment purposes, can now be accessed in a variety of different ways and edited by several individuals on the Internet.
While technological innovation has been a primary focus in online journalism research, particularly in interactivity, multimedia, and hypertext, there is a growing need to explore other factors that influence its evolution. [7] It has been acknowledged that reports of its growth have tended to be exaggerated. [8]