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Etnies has a longstanding history of supporting female skateboarders. Early in its history, the brand sponsored Stephanie Pearson, recognized as the first Black woman to become a professional skateboarder. In 2001, Etnies released the "Albatross," the first women's pro signature skate shoe, designed for and endorsed by Elissa Steamer. [6]
The company's first and largest brand is etnies. Established in 1986, etnies produces footwear and apparel for skateboarding, BMX, motocross, surfing and snowboarding—the brand also sponsors teams in all of these "action sports." [2] From 2005 to 2011, the company also operated etnies plus, a sub-brand which specialized in limited-run footwear.
An early pioneer of the signature skate shoe market, Barbier designed and endorsed the Etnies SLB 23, a shoe critically regarded as "one of the most iconic skate shoes of all time." [ 6 ] The shoe design, initially released in 1993, has been reissued many times over due to continued demand.
A pair of Etnies shoes with checkerboard laces. Many other lacing methods have been developed purely for appearance, often at the expense of functionality. One of the most popular decorative methods, checkerboard lacing, is very difficult to tighten or loosen without destroying the pattern. Shoes with checkerboard lacing are generally treated ...
Sheckler's sponsors were the Etnies skate shoe company and Oakley, Inc., both of which made contact with Sheckler when he was around seven years old. [8] Etnies invited both Sheckler and his brother Shane to the company's California headquarters, where he was given his first pair of Etnies shoes; however, his official relationship with the brand ended in 1998.
Nike By You (Previously "NikeiD") is a service provided by Nike allowing customers to personalize and design their own Nike merchandise, most specifically footwear but also sportswear. They offer online services as well as physical studios in different countries around the world, including: United Kingdom , Italy , France , Japan , Spain ...