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  2. Behavioral economics - Wikipedia

    en.wikipedia.org/wiki/Behavioral_economics

    Behavioral economics is the study of the psychological (e.g. cognitive, behavioral, affective, social) factors involved in the decisions of individuals or institutions, and how these decisions deviate from those implied by traditional economic theory. [1] [2] Behavioral economics is primarily concerned with the bounds of rationality of economic ...

  3. Price floor - Wikipedia

    en.wikipedia.org/wiki/Price_floor

    A government-set minimum wage is a price floor on the price of labour. A price floor is a government- or group-imposed price control or limit on how low a price can be charged for a product, [1] good, commodity, or service. It is one type of price support; other types include supply regulation and guarantee government purchase price.

  4. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [ 1 ]

  5. Price controls - Wikipedia

    en.wikipedia.org/wiki/Price_controls

    A government-set minimum wage is a price floor on the price of labour. A price floor is a government- or group-imposed price control or limit on how low a price can be charged for a product, [21] good, commodity, or service. A price floor must be higher than the equilibrium price in order to be effective. The equilibrium price, commonly called ...

  6. Mental accounting - Wikipedia

    en.wikipedia.org/wiki/Mental_accounting

    If the price that one is paying is equal to the mental reference price for the good, the transaction value is zero. If the price is lower than the reference price, the transaction utility is positive. Total utility received from a transaction, then, is the sum of acquisition utility and transaction utility.

  7. Economic equilibrium - Wikipedia

    en.wikipedia.org/wiki/Economic_equilibrium

    In economics, economic equilibrium is a situation in which the economic forces of supply and demand are balanced, meaning that economic variables will no longer change. [ 1 ] Market equilibrium in this case is a condition where a market price is established through competition such that the amount of goods or services sought by buyers is equal ...

  8. I’m a Financial Planner: This Psychological Hack Is ‘Key’ To ...

    www.aol.com/m-financial-planner-psychological...

    Lowe's and 5 More Companies Set To Raise Prices on These Popular Items Due to Trump's Tariffs. This article originally appeared on GOBankingRates.com: I’m a Financial Planner: ...

  9. General equilibrium theory - Wikipedia

    en.wikipedia.org/wiki/General_equilibrium_theory

    In economics, general equilibrium theory attempts to explain the behavior of supply, demand, and prices in a whole economy with several or many interacting markets, by seeking to prove that the interaction of demand and supply will result in an overall general equilibrium.

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