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Max Life Insurance has carried out several advertising campaigns. A few prominent are: Second Chance [6] – Launched in January 2015. The campaign had two videos where people spoke about how life gave them a second chance. The campaign was created to spread awareness about the importance of protection through life insurance.
Life insurance is one of the growing sectors in India since 2000 as Government allowed Private players and FDI up to 26% and recently Cabinet approved a proposal to increase it to 49%. In 1955, mean risk per policy of Indian and foreign life insurers amounted respectively to ₹2,950 & ₹7,859 [ 1 ] (worth ₹15 lakh & ₹41 lakh in 2017 prices).
Max Group is an Indian conglomerate headquartered in New Delhi, operating in the fields of Life Insurance, Real estate and independent senior living. [4] It was founded in 1985 by Analjit Singh. [1] Max Group companies include Max Financial Services, Max Estates, and Max India. [5]
The Insurance Act of 1938 [9] was the first legislation governing all forms of insurance to provide strict state control over insurance business. Life insurance in India was completely nationalised on 19 January 1956, through the Life Insurance Corporation Act.
Reliance Nippon Life Insurance Company: Private Mumbai: 2001 12: Aviva Life Insurance Company India Ltd. Private Gurugram: 2002 13: Sahara India Life Insurance Co. Ltd. Private Lucknow: 2004 14: Shriram Life Insurance Co. Ltd. Private Hyderabad: 2005 15: Bharti AXA Life Insurance Co. Ltd. Private Mumbai: 2008 16: Future Generali India Life ...
As of May 2015, only 20% of India's population has any kind of insurance, this scheme aims to increase the number. [3] Pradhan Mantri Jeevan Jyoti Bima Yojana is available to people between 18 and 50 years of age with bank accounts. It has an annual premium of ₹ 436 (US$5.00). The GST is exempted on Pradhan Mantri Jeevan Jyoti Bima Yojana ...
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