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  2. AIDA (marketing) - Wikipedia

    en.wikipedia.org/wiki/AIDA_(marketing)

    In Betancur's model, trust is a key element in the purchase process, and must be achieved through important elements including: Business and personal image (including superior brand support). Empathy with this customer. Professionalism (knowledge of the product and master of the whole process from the point of view of the customer).

  3. Funnel chart - Wikipedia

    en.wikipedia.org/wiki/Funnel_chart

    A typical example of a funnel chart starts with the sales leads on top, then down to the qualified leads, the hot leads and the closed deals. A business is bound to lose some number of potential deals at each step in the sales process and this is represented by the narrowing sections as you move from the top section (the widest) to the bottom section (the narrowest.)

  4. Purchase funnel - Wikipedia

    en.wikipedia.org/wiki/Purchase_funnel

    Sales Funnel or Purchase Funnel: The sales or purchase funnel (sales from the seller's perspective and purchase from the buyer's perspective) guides potential customers through stages of awareness, interest, desire, and action, culminating in a purchase decision. It is a subset of full funnel marketing, centered specifically on the conversion ...

  5. Sales decision process - Wikipedia

    en.wikipedia.org/wiki/Sales_Decision_Process

    Sales decision process is a formalized sales process companies use to manage the decision process behind a sale. SDP “is a defined series of steps you follow as you guide prospects from initial contact to purchase.” [1] This method includes planning specific timelines and milestones at the beginning of a sale, both internally and with the business customer.

  6. Diagrammatic reasoning - Wikipedia

    en.wikipedia.org/wiki/Diagrammatic_reasoning

    A logical graph is a special type of graph-theoretic structure in any one of several systems of graphical syntax that Charles Sanders Peirce developed for logic.. In his papers on qualitative logic, entitative graphs, and existential graphs, Peirce developed several versions of a graphical formalism, or a graph-theoretic formal language, designed to be interpreted for logic.

  7. Buyer decision process - Wikipedia

    en.wikipedia.org/wiki/Buyer_decision_process

    Even if the buyer decision process was highly rational, the required product information and/or knowledge [4] is often substantially limited in quality or extent, [5] [6] as is the availability of potential alternatives. Factors such as cognitive effort and decision-making time also play a role.

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    mail.aol.com

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  9. Sales process engineering - Wikipedia

    en.wikipedia.org/wiki/Sales_process_engineering

    Sales process engineering is the systematic design of sales processes done in order to make sales more effective and efficient. [ 1 ] It can be applied in functions including sales , marketing , and customer service .