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Euphemism [17] Lay waste To kill slang Lights out To die Slang Going into Eternal Oblivion: Liquidation To be killed Euphemism Usually used in political context (such as purges), implies dehumanization. Live on a farm (upstate) To die Euphemism Usually referring to the death of a pet, especially if the owners are parents with children, i.e.
Negro is an example of a once-innocuous euphemism that has become outdated and offensive. Frequently, over time, euphemisms themselves become taboo words, through the linguistic process of semantic change known as pejoration , which University of Oregon linguist Sharon Henderson Taylor dubbed the " euphemism cycle " in 1974, [ 31 ] also ...
A euphemism is a mild, indirect, or vague term substituting for a harsher, blunter, or more offensive term.. It may also substitute a description of something or someone to avoid revealing secret, holy, or sacred names to the uninitiated, or to obscure the identity of the subject of a conversation from potential eavesdroppers.
An example of this is the United States Department of Defense, which won the award three times, in 1991, 1993, and 2001. For the 1991 award, the United States Department of Defense "swept the first six places in the Doublespeak top ten" [26] for using euphemisms like "servicing the target" (bombing) and "force packages" (warplanes). Among the ...
A euphemism for dying or death: bought the farm: A euphemism for dying or death, especially in an aviation or military context: break a leg: A wish of good luck to theatre performers before going on stage, due to the belief amongst those in theatre that being wished "good luck" is a curse [24] burn the midnight oil: To work late into the night ...
Circumlocution is often used by people with aphasia and people learning a new language, where simple terms can be paraphrased to aid learning or communication (for example, paraphrasing the word "grandfather" as "the father of one's father"). Among other usages, circumlocution can be used to construct euphemisms, innuendos, and equivocations.
The process of pejoration leads to words that were once considered euphemisms to now be considered dysphemisms. In American culture, words like "colored" were once considered euphemisms, [12] but have since been replaced by terms like "Black" and "African American". Sometimes slight modifications of dysphemisms can make them acceptable: while ...
Euphemism – an innocuous, inoffensive or circumlocutory term or phrase for something unpleasant or obscene—e.g., in advertising for female hygiene products any liquid shown is never red, it's usually blue. Exemplum – the citation of an example, either truthful or fictitious. Exordium – the introductory portion of an oration.