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A main component of Walkman advertising campaign was personalization of the device. Having the ability to customize a playlist was an important invention in the history of music players. Potential buyers had the opportunity to choose their perfect match in terms of mobile listening technology. [29]
A major component of the Walkman advertising campaign was overspecialization of the device. Prior to the Walkman, the common device for portable music was the portable radio, which could only offer listeners standard music broadcasts. [35] Having the ability to customize a playlist was a new and exciting revolution in music consumption.
The Walkman. 1979-2010 Few devices are as iconic as the vaunted Sony Walkman, which made on-the-go stereo sound possible for the masses long before MP3 players and iPods. The Walkman cassette ...
Nobutoshi Kihara (木原 信敏 Kihara Nobutoshi, 14 October 1926 – 13 February 2011) was an engineer at Sony, best known for his work on the original Walkman cassette-tape player in the 1970s and was commonly called Mr. Walkman in the press.
Launched in 1972, digital watches became the ultimate tech accessory of the ’70s. With their glowing LED displays, they made traditional analog watches seem old-fashioned and, perhaps, a tad boring.
As the first portable cassette player, the Walkman transformed the way we listened to music in a pre-Spotify era. Originally priced around $150, refurbished units or those in mint condition can ...
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