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  2. Route assignment - Wikipedia

    en.wikipedia.org/wiki/Route_assignment

    Route assignment, route choice, or traffic assignment concerns the selection of routes (alternatively called paths) between origins and destinations in transportation networks. It is the fourth step in the conventional transportation forecasting model, following trip generation, trip distribution, and mode choice. The zonal interchange analysis ...

  3. Service blueprint - Wikipedia

    en.wikipedia.org/wiki/Service_blueprint

    A complex service process is one that has many steps. Divergence refers to the degree of latitude, freedom, judgment, discretion, variability or situational adaptation permitted within any step of the process. The number of call-out signs attached to steps is an indicator of a service process that allows wide latitude to vary steps in the ...

  4. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Digital marketing mix is fundamentally the same as Marketing Mix, which is an adaptation of Product, Price, Place and Promotion into digital marketing aspect. [48] Digital marketing can be commonly explained as 'Achieving marketing objectives through applying digital technologies'.

  5. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

  6. Intercity bus service - Wikipedia

    en.wikipedia.org/wiki/Intercity_bus_service

    Every part of the country is served. The buses are popular, comfortable and frequent. For example, there are over 150 departures from Istanbul to Ankara each day. The level of onboard service is very high, with free drinks and snacks on long-distance routes. Notable operators including Pamukkale, Kâmil Koç, Metro, and Ulusoy.

  7. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution of products takes place through a marketing channel, also known as a distribution channel. A marketing channel is the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to the point of consumption. It is the way products get to the end-user, the consumer.

  8. Makati Intra-city Subway - Wikipedia

    en.wikipedia.org/wiki/Makati_Intra-city_Subway

    This is a route-map template for the Makati Intra-City Subway, a proposed rapid transit line in the Philippines.. For a key to symbols, see {{railway line legend}}.; For information on using this template, see Template:Routemap.

  9. Trip generation - Wikipedia

    en.wikipedia.org/wiki/Trip_generation

    Trip generation is the first step in the conventional four-step transportation forecasting process used for forecasting travel demands. It predicts the number of trips originating in or destined for a particular traffic analysis zone (TAZ). [1]

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