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The original Land Rover Owners Club was set up by the Rover Company in 1954. The company published the Land Rover Owners Club Review magazine for members from 1957 to 1968 when the club became the Rover Owners Association. This original association fell away when the company merged with British Leyland.
The Discovery Series II was the last Land Rover SUV to use an evolution of the original 1970 Range Rover underpinnings – with its extended, 185 in (4.70 m) long, four-door body still riding on the same, relatively short 100 in (2,540 mm) wheelbase, ladder-frame chassis, combined with live axles front and rear, into 2004.
1999: The Rover 200 and Rover 400 are facelifted and rebadged as the Rover 25 and Rover 45 respectively Production of the Rover 600 ends; 2000: BMW retains both the Mini marque and the Cowley plant; launches the new Mini. Sales would begin in Summer 2001. Land Rover (including the Solihull plant) sold by BMW to Ford for £1.8 billion.
The first issue cost £1 for 40 pages (mainly black and white), but during that time there were just two models to write about – the Land Rover and the Range Rover. The first two issues sold well. In May 1990 LRO reported that the Discovery had become the UK's best-selling 4x4 with 1,533 sold in the first three months of 1990. [ 4 ]
Range Rover, Land Rover Series III, Land Rover 90, Land Rover 110, Land Rover Defender, Land Rover Discovery, and Freelander vehicles all appeared in the distinctive "sandglow" colour scheme. The cars were heavily modified by Land Rover Special Vehicles [8] [5] with a range of expedition, recovery, and safety equipment, including:
Jaguar Land Rover Automotive PLC is the holding company of Jaguar Land Rover, also known as JLR, and is a British multinational automobile manufacturer which produces luxury vehicles and SUV and has its head office in Whitley, Coventry, United Kingdom.
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