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Business communication is the act of information being exchanged between two-parties or more for the purpose, functions, goals, or commercial activities of an organization. [1] Communication in business can be internal which is employee-to-superior or peer-to-peer, overall it is organizational communication.
For businesses to function as desired, managers and lower-level employees must be able to interact clearly and effectively with each other through verbal communication and non-verbal communication to achieve specific business goals. Effective communication with clients plays a vital role in development of an organization and success of any ...
When communication is thorough, accurate, and timely, the organization tends to be vibrant and effective. [3] Communication is central to the entire management process for four primary reasons: Communication is a linking process of management. Communication is the primary means by which people obtain and exchange information.
Effective communication is vital for the success in various situations. Individuals undergo communications training to develop and improve communication skills related to various roles in organizations. Good executive communication helps garner trust between bosses and employees and between team leaders and their direct reports. [1]
The responsibilities of corporate communication are: to promote the profile of the "company behind the brand" (corporate branding) to minimize discrepancies between the company's desired identity and brand features; to delegate tasks in communication; to formulate and execute effective procedures to make decisions on communication matters
Nowadays business world, effective communication skills are necessary due to the highly informational and technological era, which has made it easier for exchanging of information between the parties. [1] Despite the context, communication is all about choice, reflects values, and has consequences.