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The company was founded by Forest City, Iowa businessman John K. Hanson in February 1958. At the time, the town, located in Winnebago County, Iowa, was undergoing an economic downturn, so Hanson and a group of community leaders convinced a California firm, Modernistic Industries, to open a travel trailer factory in a bid to revive the local economy.
The Winnebago LeSharo (also marketed as Itasca Phasar) is a Class B (low-profile) recreational vehicle that was assembled by Winnebago Industries from 1983 to 1992. Though also using a cutaway van chassis like larger motorhomes, the LeSharo was designed to optimize fuel economy with an aerodynamically-enhanced exterior.
While Winnebago was the market leader, other companies were also growing. In 1969 a total of 23,100 motorhomes were sold. [ 12 ] While the gas crunch of the 1970s drove many manufacturers out of business—including Frank Motorhomes (then known as Travco) [ 13 ] —today, the motorhome market continues to be strong.
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Holiday Rambler Corporation is an American corporation which primarily manufactures recreational vehicles. It was founded in 1953. In 1961, Holiday Rambler's introduction of aluminum body framing ushered in a new era of lighter, stronger and more durable recreational vehicles ().
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