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Imperial Blue, abbreviated to IB and also known as Seagram's Imperial Blue, is a brand of Indian whisky, owned by Pernod Ricard, and launched in 1997. [1] It is a blend of Indian grain spirits with imported Scotch malts. [2] It is commonly available in 750ml, 375ml and 180ml bottles, and also available in 90ml bottles. [1]
Indian-made foreign liquor (IMFL) is the official term used by governments, businesses and media in India to refer to all types of liquor manufactured in the country other than indigenous alcoholic beverages such as feni, toddy, arrack and others.
It was the first whisky brand launched in India that did not use any artificial flavours. Pernod Ricard has identified Royal Stag along with Seagram's Imperial Blue , Seagram's Blenders Pride , Chivas Regal and Seagram's 100 Pipers as the company's five core brands to build its spirits business in India.
Karnataka: 18* Arrack has been banned in Karnataka since 1 July 2007. [31] [32] The Karanataka Excise Department, 1967, stipulate that drinking age is 21. However, the Karnataka Excise Act, 1965, states 18 as the minimum age to purchase alcohol. The law is ambiguous and in practise many bars serve those above age 18 though a few bars refuse ...
An advertisement for Bagpiper whisky on a building in Pondicherry. As of 2006 most distilled spirits labelled as "whisky" in India were a form of Indian-made foreign liquor, commonly blends based on neutral spirits that are distilled from fermented molasses with only a small portion consisting of traditional malt whisky, usually about 10 to 12 percent.
Estimated price: $23 Shop Now Expert reviewers aren't necessarily blown away by the Kirkland Signature Blended Scotch Whisky, but for the price and the fact that it's clean and easy to drink ...
[16] [17] According to Abhishek Khaitan, the name was chosen as the company felt that "8 was the simplest thing to depict", and also because "people usually start drinking at 8 pm." in India. The TV advert for the whisky was in black-and-white, and depicted opposing soldiers bonding over 8 PM whisky at an international border. [5]
The state government did not license any bars on 31 March 2014, resulting in the closure of 418 bars. The state government also declared its intention not to renew the licenses of the remaining 313 bars in the state. The state owned Kerala State Beverages Corporation (Bevco) had 338 shops, and Bevco would shut down 10% of them every year.