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The latest movement in the college athlete compensation space focuses on payment for name, image, and likeness, a practice first adopted by the state of California in 2019. [1] In September 2019, Governor Gavin Newsom signed Senate Bill 206, which generally allowed student-athletes in California to accept compensation for the use of their name ...
College athletes earned an estimated $917 million in the first year of Name Image and Likeness (NIL) payments, according to new data from Opendorse. At the current growth rate, Opendorse projects ...
The NIL market is expected to be worth around $1.7 Billion in the 2024-2025 season according to Opendorse. $1.1 billion of that is going to college football. Men’s basketball players earned ...
The only previous guidance from OCR regarding gender equity in NIL payments came through a general statement issued to ESPN in July 2024. --Field Level Media Show comments
In addition to providing a nearly $2.8 billion damages pool for current and former athletes over a span of 10 years, the proposed deal would allow Division I schools to start paying athletes ...
With revenue-sharing with college athletes on the horizon as part of a $2.8 billion antitrust settlement proposal agreed to Thursday.
An economic report used in the case’s legal filing attributes about 90% of NIL backpay to the first of three certified classes in the case: Power Five football and men’s basketball players ...
Behind-the-scenes deals marred the integrity of college sports long before NIL contracts. Allowing public universities to keep outside payments to athletes private will only invite more skulduggery.