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YouTube's monetization system (logo pictured) is one of the most prominent sources of advertising revenue online. Advertising revenue is the monetary income that individuals and businesses earn from displaying paid advertisements on their websites, social media channels, or other platforms surrounding their internet-based content.
Google first published exact revenue numbers for YouTube in February 2020 as part of Alphabet's 2019 financial report. According to Google, YouTube had made US$15.1 billion in ad revenue in 2019, in contrast to US$8.1 billion in 2017 and US$11.1 billion in 2018. YouTube's revenues made up nearly 10% of the total Alphabet revenue in 2019.
This is an accepted version of this page This is the latest accepted revision, reviewed on 5 February 2025. Creator who produces YouTube videos YouTubers Connor Franta, Sam Pottorff, Trevi Moran, Kian Lawley, JC Caylen and Ricky Dillon at VidCon, a convention for YouTubers, in 2014 A YouTuber is a content creator and social media influencer who uploads or creates videos on the online video ...
The creator economy or also known as creator marketing and influencer economy, is a software-driven economy that is built around creators who produce and distribute content, products, or services directly to their audience, leveraging social media platforms and AI tools. [1]
YouTube Studio offers features for creators to manage their own channels, including a dashboard for news and personal notifications, [7] [8] general management of one's own videos on the platform, [9] channel analytics, [10] monetization and copyright management, [11] [12] and other resources and tools for channel customization. [13] [14] [15] [16]
YouTube was founded as a video sharing platform in 2005 and is now the most visited website in the US as of 2019. [1] Almost immediately after the site's launch, educational institutions, such as MIT OpenCourseWare and TED, were using it for the distribution of their content. Soon after, many independent creators began to experiment with ...
[8] [9] [10] Viacom, demanding $1 billion in damages, said that it had found more than 150,000 unauthorized clips of its material on YouTube that had been viewed "an astounding 1.5 billion times". During the same court battle, Viacom won a court ruling requiring YouTube to hand over 12 terabytes of data [ 11 ] detailing the viewing habits of ...
[8] [9] [10] Viacom, demanding $1 billion in damages, said that it had found more than 150,000 unauthorized clips of its material on YouTube that had been viewed "an astounding 1.5 billion times". YouTube responded by stating that it "goes far beyond its legal obligations in assisting content owners to protect their works".