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A creative brief is a document used by creative professionals and agencies to develop creative deliverables: visual design, copy, advertising, web sites, etc. The document is usually developed by the requestor (in most cases a marketing team member) and approved by the creative team of designers, writers, and project managers.
Although, initially, a paper document that can be folded into a template, pamphlet, or leaflet, a brochure can also be a set of related unfolded papers put into a pocket folder or packet or can be in digital format. A brochure is a corporate marketing instrument to promote a product or service.
ATTIK Logo. The ATTIK (latterly known as ATTIK) was a British creative agency founded in 1986 in Huddersfield, England by James Sommerville and Simon Needham. [1] They are best known for their progressive and influential graphic design style, [2] their series of "Noise" experimental design books, [3] and their work for clients including, Coca-Cola, Sony PlayStation, MTV, Toyota, and Adidas.
Graphic design is a profession, [2] academic discipline [3] [4] [5] and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. [6] Graphic design is an interdisciplinary branch of design [1] and of the fine arts.
Canva is an Australian multinational software company that provides a graphic design platform that provides tools for creating social media graphics, presentations, postcards, promotional merchandise and websites. [6] [7] [8] Launched in Australia in 2013, the service offers design tools for individuals and companies.
InDesign exports documents in Adobe's Portable Document Format (PDF) and supports multiple languages. It was the first DTP application to support Unicode character sets , advanced typography with OpenType fonts , advanced transparency features, layout styles, optical margin alignment, and cross-platform scripting with JavaScript .