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The NBC television network's owned-and-operated television stations group was initially formed by as "NBC Television Stations Division (TVSD)". WNBT (now known as WNBC) in New York City, the oldest continuously operating commercial television station in the United States, first came on the air on July 1, 1941.
Senior correspondent Gabe Pressman was at the station from 1956 until his death in 2017, save for a seven-year stint (from 1972 to 1979) at WNEW-TV (now WNYW). WNBC-TV was the first station on the East Coast to air a two-hour nightly newscast, [33] and the first major-market station in the country to find success in airing a 5 p.m. report, when ...
Award Theatre (also known by its full title, Schaefer Award Theatre) was a recurring television showcase of major first-run motion pictures aired between 1959 and 1968, and revived briefly in 1970. In New York City, the program ran primarily on WCBS-TV (Channel 2), except for two occasions in 1970 when it was shown on WNBC-TV (Channel 4).
A television advertisement (also called a commercial, spot, break, advert, or ad) is a span of television programming produced and paid for by an organization. It conveys a message promoting, and aiming to market, a product, service or idea. Advertisers and marketers may refer to television commercials as TVCs. [1]
To reflect RCA's ownership, some of NBC's radio and television stations adopted "RCA"-derived call signs in October 1954: WNBC/WNBT in New York became WRCA-AM-FM-TV, WNBW in Washington became WRC-TV, and KNBH in Los Angeles became KRCA. [134] By 1960, the New York radio stations reverted to WNBC-AM-FM and WRCA-TV became WNBC-TV. [135]
Bulova Watch Co., Sun Oil Co., Lever Bros. Co. and Procter & Gamble sponsor the first commercial telecasts from WNBT (now WNBC-TV) in New York. July 1 Commercial television is authorized by the FCC. NBC television begins commercial operation by its affiliate WNBT New York using channel 1. The world's first legal television commercial ...
With alterations (and a brief interruption in the early 1990s), WNBC has used a form of the chimes on its newscasts ever since. The music used on NewsCenter 4, "NBC Radio-TV Newspulse" (composed by Fred Weinberg), was later used for NBC Nightly News in the 1970s and NBC News bulletins/special reports in the 1970s and 1980s. The usage of the NBC ...
While WNAC had been the perennial trailer among Boston's three VHF television news broadcasts, with Scarborough as anchor the station managed to best its rivals in the 6pm newscast ratings. Scarborough joined NBC News in March 1974 as co-anchor along with Jim Hartz of WNBC-TV's then-new 5:00 PM newscast, NewsCenter 4 (later renamed News 4 New ...