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Radio daytime drama serials were broadcast for decades, and some expanded to television. These dramas are often referred to as "soaps", a shortening from "soap opera".That term stems from the original dramatic serials broadcast on radio that had soap manufacturers such as Procter & Gamble, Colgate-Palmolive, and Lever Brothers as sponsors [1] and producers. [2]
CBS Daytime is a division within CBS that is responsible for the daytime television block programming on the CBS' late morning and early afternoon schedule. The block has historically encompassed soap operas and game shows .
In their early years NBC and ABC added daytime talk shows to their lineups. In the 1960s daytime soap operas became more prevalent on the networks, with talk shows moving to (and thriving in) syndication during the 1970s and 1980s. Since the 1990s, both NBC and ABC have added talk shows to their network lineups, while CBS had a single talk show ...
CBS announced it was cancelling the daytime show "The Talk" after 15 seasons in April to make way for "Beyond the Gates," a soap opera with a predominately Black cast.
Beyond the Gates, an all-new CBS daytime drama that premieres on Feb. 24, will make history as the first Black soap opera in 35 years following Generations, which ran for 13 months and concluded ...
Beyond the Gates, which premieres on Monday, February 24, makes history as the first Black soap opera in nearly 35 years. The show — a joint venture between CBS Studios and the NAACP — is the ...
Guiding Light (CBS Daytime) [13] CBS: June 30, 1952 September 18, 2009 15,762 Longest-running dramatic series of any genre. Longest-running daytime drama. While its television debut was on June 30, 1952, The Guiding Light's first incarnation was as a radio show, which premiered on January 25, 1937. 58 years 49 Washington Week [14] NET: February ...
Christmas has come early for daytime soap fans, with CBS’ release of a first peek Beyond the Gates of the medium’s first new series in a quarter-century (seen below). Premiering Monday, Feb ...