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  2. 10 Masterful Email Marketing Campaign That Actually ... - AOL

    www.aol.com/10-masterful-email-marketing...

    An email marketing campaign is the process of sending personalized, mass emails to current and prospective customers to promote a company and let them know about new products or services, special ...

  3. Exact Data - Wikipedia

    en.wikipedia.org/wiki/Exact_Data

    Ranked No. 1,570 (No. 61 in Chicago) on the sixth annual Inc. 500/5000 List of the Nation's Fastest Growing Companies, 2012 [4] Created ePostmaster.com, 2013; Ranked No. 1 in data card quality by NextMark, 4 quarters in a row, 2012 [5] Launched proprietary B2B email and postal database, 2013; Acquired by Exact Data, merged with Statlistics ...

  4. List broker - Wikipedia

    en.wikipedia.org/wiki/List_broker

    Consumer Lists may include additional demographic information such as age, gender, income, etc.; Business Lists may include firmographic information like job title, industry, employee size, etc. List Brokers work on behalf of their clients to find the best lists that reach their clients' desired target audience in which to promote/advertise ...

  5. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. The term usually refers to ...

  6. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    Content marketing attracts new customers by creating and sharing valuable free content as well as by helping companies create sustainable brand loyalty, providing valuable information to consumers, and creating a willingness to purchase products from the company in the future. [2] Content marketing starts with identifying the customer's needs.

  7. Small business - Wikipedia

    en.wikipedia.org/wiki/Small_business

    Social media has become an affordable route of marketing for small businesses. It is a fraction of the cost of traditional marketing and small businesses can do it themselves or find small social marketing agencies that they can hire out for a small fee. Statistically, social media marketing has a higher lead-to-close rate than traditional media.

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