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The Lexus and the Olive Tree: Understanding Globalization is a 1999 book by Thomas L. Friedman that posits that the world is currently undergoing two struggles: the drive for prosperity and development, symbolized by the Lexus LS, and the desire to retain identity and traditions, symbolized by the olive tree.
The World Is Flat: A Brief History of the Twenty-First Century is a 2005 book by American political commentator Thomas L. Friedman.It analyzes globalization in the early 21st century, suggesting that the world has a level playing field where countries, companies, and individuals need to remain competitive in a global market.
Thomas L. Friedman divides the history of globalization into three periods: Globalization 1.0 (1492–1800), Globalization 2.0 (1800–2000) and Globalization 3.0 (2000–present). He states that Globalization 1.0 involved the globalization of countries, Globalization 2.0 involved the globalization of companies and Globalization 3.0 involves ...
The journalist Thomas L. Friedman popularized the term "flat world", arguing that globalized trade, outsourcing, supply-chaining, and political forces had permanently changed the world, for better and worse. He asserted that the pace of globalization was quickening and that its impact on business organization and practice would continue to grow.
Hot, Flat, and Crowded: Why We Need a Green Revolution—And How It Can Renew America is a book by New York Times Foreign Affairs columnist Thomas Friedman, proposing that the solutions to global warming and the best method to regain the United States' economic and political stature in the world are to embrace the clean energy and green technology industries.
Global village describes the phenomenon of the entire world becoming more interconnected as the result of the propagation of media technologies throughout the world. The term was coined by Canadian media theorist Marshall McLuhan in his books The Gutenberg Galaxy: The Making of Typographic Man (1962) and Understanding Media (1964). [1]
Thomas Loren Friedman (/ ˈ f r iː d m ən / FREED-mən; born July 20, 1953) is an American political commentator and author. He is a three-time Pulitzer Prize winner who is a weekly columnist for The New York Times. He has written extensively on foreign affairs, global trade, the Middle East, globalization, and environmental issues.
[8] [9] [10] Pankaj Ghemawat's books include Commitment (Free Press, 1991), Games Businesses Play (MIT Press, 1998), Strategy and the Business Landscape (Pearson Prentice Hall, 3rd edition, 2009), the award-winning Redefining Global Strategy (Harvard Business School Press, 2007), and World 3.0 Global Prosperity And How To Achieve It (Harvard ...