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Free advertising-supported streaming television (FAST) is a category of streaming television services which offer traditional linear television programming ("live TV") and studio-produced movies without a paid subscription, funded exclusively by advertising akin to over-the-air or cable TV stations.
ROKU adds 17 new channels to the Live TV channel guide on its free, ad-supported platform, The Roku Channel to boost user engagement.
Unlike Disney+ Hotstar-branded services, however, the Star brand is used as an equivalent to Disney's U.S. streaming brand Hulu (which has less recognition outside of the U.S.), and generally consists of a content hub added to existing Disney+ services (unlike Disney+ Hotstar, which is based on Hotstar's platform).
The Roku Channel was launched in September 2017 as a free, ad-supported streaming television service ("FAST"), [1] [13] available to viewers in the U.S. [14] Roku's CEO Anthony Wood stated in the same month that the channel was a "way for content owners to publish their content on Roku without writing an app". [15]
UPDATED: YouTube, locked in a fight with Roku, is doing an end-around to let customers access YouTube TV from its main app on connected-TV platforms. YouTube says it is launching a new feature ...
On Tuesday, will HBO Max reduce its accessibility problem by coming to Amazon Fire and Fire TV devices — adding somewhere in the neighborhood of 40 million potential users globally.
Roku devices support both on-demand content and live streaming. For live TV streams, Roku supports Apple HLS (HTTP Live Streaming) adaptive streaming technology. Both free and paid "channels" are available, as are some games. Roku Streaming Players are open-platform devices with a freely available SDK that enables anyone to create new channels ...
Roku (/ ˈ r oʊ k uː / ⓘ ROH-koo) is a brand of consumer electronics that includes streaming players, smart TVs (and their operating systems), as well as a free TV streaming service. The brand is owned by Roku, Inc., an American company. As of 2024, Roku is the leading streaming TV distributor in the U.S., reaching nearly 120 million people ...