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Ben's Original, formerly called Uncle Ben's, is an American brand of parboiled rice and other related food products that were introduced by Converted Rice Inc., which is now owned by Mars, Inc. Uncle Ben's rice was first marketed in 1943 and was the top-selling rice in the United States until the 1990s. [1]
The Uncle Ben's rice brand is getting a new name: Ben's Original. Parent firm Mars Inc. unveiled the change Wednesday for the 70-year-old brand, the latest company to drop a logo criticized as a ...
Print/export Download as PDF; ... Rice, brown, parboiled, dry, UNCLE BEN'S (#20042) ... Ben's Original (formerly known as Uncle Ben's) Converted Rice;
The parboiled rice product has been around for more than 70 years, and the brand name Uncle Ben's has been used since 1946. According to Uncle Ben's website, the character of Uncle Ben was ...
The popular rice brand has a new name and new packaging. Skip to main content. 24/7 Help. For premium support please call: 800-290-4726 more ways to reach us. Sign in. Mail. 24/7 ...
The rice-based Cream of Rice also forms part of the product line, and is often a recommended early food for infants and toddlers and for people who cannot tolerate wheat or gluten. [ 1 ] Cream of Wheat was owned by Nabisco from 1961 to 2000 when Nabisco was bought by Kraft Foods Inc. B&G Foods acquired the Cream of Wheat and Cream of Rice ...
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The decision whether to use any of the numerous brands of conventional long-grain parboiled/easy-cook rice (e.g., Tolly Boy, Mama Gold, Dangote Rice, Veetee, Village Pride, Tropical Sun, Mama Pride, Mama Africa, Cap Rice, Uncle Ben’s, Royal Stallion, Carolina Gold) or Golden Sella basmati-parboiled rice (further sub-branded, e.g., Asli, Tilda ...