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  2. Appeal to nature - Wikipedia

    en.wikipedia.org/wiki/Appeal_to_nature

    An appeal to nature is a rhetorical technique for presenting and proposing the argument that "a thing is good because it is 'natural', or bad because it is 'unnatural'." [1] In debate and discussion, an appeal-to-nature argument can be considered to be a bad argument, because the implicit primary premise "What is natural is good" has no factual meaning beyond rhetoric in some or most contexts.

  3. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    The modes of persuasion, modes of appeal or rhetorical appeals (Greek: pisteis) are strategies of rhetoric that classify a speaker's or writer's appeal to their audience. These include ethos , pathos , and logos , all three of which appear in Aristotle's Rhetoric . [ 1 ]

  4. Decorum - Wikipedia

    en.wikipedia.org/wiki/Decorum

    In classical rhetoric and poetic theory, decorum designates the appropriateness of style to subject. Both Aristotle (in, for example, his Poetics) and Horace (in his Ars Poetica) discussed the importance of appropriate style in epic, tragedy, comedy, etc. Horace says, for example: "A comic subject is not susceptible of treatment in a tragic style, and similarly the banquet of Thyestes cannot ...

  5. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    For example, in UK, people speak of "Crown property" meaning property belonging to the State. Similarly: "The White House had no comment to make." Minor premise – statement in an argument. Moral reasoning – reasoning employed in rhetoric that determines a conclusion based on evidence; used in issues of ethics, religion, economics, and politics.

  6. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    Rhetoric is a tool for practical debate; it is a means for persuading a general audience using probable knowledge to resolve practical issues. Dialectic and rhetoric partner to form a system of persuasion based on knowledge instead of upon manipulation and omission.

  7. Rhetorical reason - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_reason

    Aristotle's definition of rhetoric, "the faculty of observing, in any given case, the available means of persuasion", presupposes a distinction between an art (τέχνη, techne) of speech–making and a cognitively prior faculty of discovery. That is so because, before one argues a case, one must discover what is at issue.

  8. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    The 84 BC Rhetorica ad Herennium book of an unknown author theorizes that the conclusion is the most important place in a persuasive argument to consider emotions such as mercy or hatred, depending on the nature of the persuasion. [14] The "appeal to pity", as it is classified in Rhetorica ad Herennium, is a means to conclude by reiterating the ...

  9. Rhetorical criticism - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_criticism

    Rhetorical criticism analyzes the symbolic artifacts of discourse—the words, phrases, images, gestures, performances, texts, films, etc. that people use to communicate. . Rhetorical analysis shows how the artifacts work, how well they work, and how the artifacts, as discourse, inform and instruct, entertain and arouse, and convince and persuade the audience; as such, discourse includes the ...