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An IKEA Billy bookshelf. Billy (stylised as BILLY) is a bookcase sold by the Swedish furniture company IKEA. It was developed in 1979 by the Swedish designer Gillis Lundgren, and IKEA have sold over 140 million units of the bookcases worldwide. Its popularity and global spread has led to its use as a barometer of relative worldwide price levels.
As the shelves must still separate, the usual hinged doors opening sideways cannot be used; instead there is an "up and over" mechanism on each shelf, like an overhead door. The better quality cases use a metal scissor mechanism inside the shelves to ensure that the ends of the doors move in parallel without skewing and jamming.
In 2020, IKEA conducted a "Buy Back Friday" campaign with a message to present a new life to old furniture instead of offering customers to buy new items for Black Friday. [253] In June 2021, IKEA said it had suspended adverts on GB News because of concerns the channel's content would go against their aim to be inclusive. In a statement IKEA ...