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2. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since

3. Growth hacking - Wikipedia

   en.wikipedia.org/wiki/Growth_hacking

   Growth hacking is a subfield of marketing focused on the rapid growth of a company. It is referred to as both a process and a set of cross-disciplinary (digital) skills. The goal is to regularly conduct experiments, which can include A/B testing, that will lead to improving the customer journey, and replicate and scale the ideas that work and modify or abandon the ones that do not, before ...

4. Purple Cow: Transform Your Business by Being Remarkable

   en.wikipedia.org/wiki/Purple_Cow:_Transform_Your...

   Godin gives examples of products and marketing programs that have been remarkable, but indicates that it is no use copying these directly. He says, "Today, the one sure way to fail is to be boring. Your one chance for success is to be remarkable." [3] The book ends with a Ten Point Checklist that sets out how to create a remarkable product.

5. Marketing - Wikipedia

   en.wikipedia.org/wiki/Marketing

   Consumer-to-business marketing or C2B marketing is a business model where the end consumers create products and services which are consumed by businesses and organizations. It is diametrically opposed to the popular concept of B2C or Business- to- Consumer where the companies make goods and services available to the end consumers.

6. Blurb, Inc. - Wikipedia

   en.wikipedia.org/wiki/Blurb,_Inc.

   Blurb authors can promote and share their books (including ebooks) using Blurb's free on-line marketing tools. They can also set their price and sell their books and ebooks in Blurb's online bookstore. The platform's print-on-demand technology enables authors to print just as many books are ordered.

7. Lulu.com - Wikipedia

   en.wikipedia.org/wiki/Lulu.com

   Lulu Press, Inc., doing business under trade name Lulu, is an online print-on-demand, self-publishing, and distribution platform. By 2014, it had issued approximately two million titles. [1] The company's founder is Red Hat co-founder Bob Young; he also was CEO for many years. [2]