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  2. Symbolic convergence theory - Wikipedia

    en.wikipedia.org/wiki/Symbolic_convergence_theory

    Ernest G. Bormann, the theorist behind Symbolic Convergence Theory and a past professor of communication at the University of Minnesota, claimed that SCT is both an objective and interpretive theory. The methods of determining fantasy themes, types, and visions create a humanistic approach that is interpretive.

  3. Post-processual archaeology - Wikipedia

    en.wikipedia.org/wiki/Post-processual_archaeology

    The post-processualists' approach to archaeology is diametrically opposed to that of the processualists. The processualists, as positivists, believed that the scientific method should and could apply to archaeological investigation, therefore allowing archaeologists to present objective statements about past societies based upon the evidence.

  4. Hermeneutics - Wikipedia

    en.wikipedia.org/wiki/Hermeneutics

    The general significance for sociological analysis of objective hermeneutics issues from the fact that, in the social sciences, interpretive methods constitute the fundamental procedures of measurement and of the generation of research data relevant to theory.

  5. Communication theory - Wikipedia

    en.wikipedia.org/wiki/Communication_theory

    Communication theories vary substantially in their epistemology, and articulating this philosophical commitment is part of the theorizing process. [1] Although the various epistemic positions used in communication theories can vary, one categorization scheme distinguishes among interpretive empirical, metric empirical or post-positivist, rhetorical, and critical epistemologies. [13]

  6. Social penetration theory - Wikipedia

    en.wikipedia.org/wiki/Social_penetration_theory

    Altman and Taylor noted that relationships "involve different levels of intimacy of exchange or degree of social penetration". SPT is known as an objective theory as opposed to an interpretive theory, meaning it is based on data drawn from actual experiments and not simply from conclusions based on individuals' specific experiences. [4]

  7. Framing (social sciences) - Wikipedia

    en.wikipedia.org/wiki/Framing_(social_sciences)

    Framing theory and frame analysis provide a broad theoretical approach that analysts have used in communication studies, news (Johnson-Cartee, 1995), politics, and social movements (among other applications). According to Bert Klandermans, the "social construction of collective action frames" involves "public discourse, that is, the interface ...

  8. Narrative paradigm - Wikipedia

    en.wikipedia.org/wiki/Narrative_paradigm

    Narrative theory is an assessment framework within various fields of communication. Those who use narrative theory within their research refer to it as a general way of viewing communication. [12] The narrative paradigm is generally considered an interpretative theory of communication. [20]

  9. Sociological theory - Wikipedia

    en.wikipedia.org/wiki/Sociological_theory

    The objective truth that is touted by modernist theory is believed by postmodernists to be impossible due to the ever-changing nature of society, whereby truth is also constantly subject to change. A postmodernists purpose, therefore, is to achieve understanding through observation, rather than data collection, using both micro and macro level ...