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  2. Public opinion - Wikipedia

    en.wikipedia.org/wiki/Public_opinion

    Public opinion, or popular opinion, is the collective opinion on a specific topic or voting intention relevant to society. It is the people's views on matters ...

  3. Perception management - Wikipedia

    en.wikipedia.org/wiki/Perception_management

    The phrase "perception management" has often functioned as a euphemism for "an aspect of information warfare."A scholar in the field notes a distinction between "perception management" and public diplomacy, which "does not, as a rule, involve falsehood and deception, whereas these are important ingredients of perception management; the purpose is to get the other side to believe what one ...

  4. Public relations - Wikipedia

    en.wikipedia.org/wiki/Public_relations

    Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Public relations and publicity differ in that PR is controlled internally, whereas publicity is not ...

  5. Spiral of silence - Wikipedia

    en.wikipedia.org/wiki/Spiral_of_silence

    Spiral of silence illustrated in Spanish. The spiral of silence theory is a political science and mass communication theory which states that an individual's perception of the distribution of public opinion influences that individual's willingness to express their own opinions.

  6. Personal branding - Wikipedia

    en.wikipedia.org/wiki/Personal_branding

    Personal branding is a strategic process aimed at creating, positioning, and maintaining a positive public perception of oneself by leveraging unique individual characteristics and presenting a differentiated narrative to a target audience. [1] The concept draws from two main theoretical foundations: marketing theory and self-presentation ...

  7. Collins English Dictionary - Wikipedia

    en.wikipedia.org/wiki/Collins_English_Dictionary

    The site also includes example sentences showing word usage from the Collins Bank of English Corpus, word frequencies and trends from the Google Ngrams project, and word images from Flickr. In August 2012, CollinsDictionary.com introduced crowd-sourcing for neologisms , [ 6 ] [ 7 ] [ 8 ] whilst still maintaining overall editorial control to ...

  8. Awareness - Wikipedia

    en.wikipedia.org/wiki/Awareness

    Awareness is a relative concept.It may refer to an internal state, such as a visceral feeling, or on external events by way of sensory perception. [2] It is analogous to sensing something, a process distinguished from observing and perceiving (which involves a basic process of acquainting with the items we perceive). [4]

  9. Public Opinion (book) - Wikipedia

    en.wikipedia.org/wiki/Public_Opinion_(book)

    Public Opinion is a book by Walter Lippmann published in 1922. It is a critical assessment of functional democratic government, especially of the irrational and often self-serving social perceptions that influence individual behavior and prevent optimal societal cohesion. [1]