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Meta Platforms, Inc., [10] doing business as Meta, [11] and formerly named Facebook, Inc., and TheFacebook, Inc., [12] [13] is an American multinational technology conglomerate based in Menlo Park, California. The company owns and operates Facebook, Instagram, Threads, and WhatsApp, among other products and services. [14]
Cox joined Facebook in 2005 as one of its first fifteen software engineers and played a role in the development of News Feed. [5] [6] He held various executive roles before being promoted to chief product officer in 2014. [7] In May 2018, he was put in charge of the company's apps including Facebook, Instagram, WhatsApp, and Messenger. [8]
In 2007, Facebook launched Facebook Pages for brands and celebrities to interact with their fanbases. [ 48 ] [ 49 ] 100,000 Pages [ further explanation needed ] launched in November. [ 50 ] In June 2009, Facebook introduced a "Usernames" feature, allowing users to choose a unique nickname used in the URL for their personal profile, for easier ...
Facebook has been criticized for having lax enforcement of third-party copyrights for videos uploaded to the service. In 2015, some Facebook pages were accused of plagiarizing videos from YouTube users and re-posting them as their own content using Facebook's video platform, and in some cases, achieving higher levels of engagement and views than the original YouTube posts.
Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
Eduardo Luiz Saverin was born in São Paulo to a wealthy Jewish-Brazilian family, [5] [13] [14] which later moved to Rio de Janeiro. Saverin's father, Roberto Saverin, [15] was a businessman working in clothing, shipping, energy, and real estate. [16]
In profitable organizations, management's primary function is the satisfaction of a range of stakeholders. This typically involves making a profit (for the shareholders), creating valued products at a reasonable cost (for customers), and providing great employment opportunities for employees.