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Psychology and Communication scholars study the relationship between social media and identity in order to understand individual behavior, psychological impact, and social patterns. [ 1 ] [ 2 ] [ 3 ] Communication within political or social groups online can result in practice application of those identities or adoption of them as a whole.
Social media can significantly influence body image concerns in female adolescents. [27] Young women who are easily influenced by the images of others on social media may hold themselves to an unrealistic standard for their bodies because of the prevalence of digital image alteration. Social media can be a gateway to Body dysmorphic disorder.
Social presence theory explores how the "sense of being with another" is influenced by digital interfaces in human-computer interactions. [1] Developed from the foundations of interpersonal communication and symbolic interactionism, social presence theory was first formally introduced by John Short, Ederyn Williams, and Bruce Christie in The Social Psychology of Telecommunications. [2]
Social media can have both positive and negative impacts on romantic relationships. For example, supportive social networks have been linked to more stable relationships. [80] However, social media usage can also facilitate conflict, jealousy, and passive-aggressive behaviors such as spying on a partner. [81] Aside from direct effects on the ...
A study into the impact of social media and interpersonal communication on one's environmental perceptions found that both could influence the perceptions equally, and people could link both social media as a form of reinforcement to interpersonal communication. [89] [90] Social media acts as an avenue for interpersonal communication.
A social network is a social structure made up of individuals or organizations who communicate and interact with each other. Social networking sites – such as Facebook, Twitter, Instagram, Pinterest and LinkedIn – are defined as technology-enabled tools that assist users with creating and maintaining their relationships.
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In media studies, mass communication, media psychology, communication theory, and sociology, media influence and media effects are topics relating to mass media and media culture's effects on individual or an audience's thoughts, attitudes, and behavior. Whether it is written, televised, or spoken, mass media reaches a large audience.