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Luxury and specialty packaging is the design, research, development, and manufacturing of packaging, displays, and for luxury brands. The packaging of a luxury product is part of the brand’s image and research shows consumers are willing to spend more on products if the packaging looks appealing and luxurious.
Traditionally gift boxes used for promotional and seasonal gifts are made from sturdy paperboard or corrugated fiberboard. These boxes normally consist of a base and detachable lid and are made by using a die cutting process to cut the board. The box is then covered with decorative paper.
Stand-up pouch of nuts; bottom structure of pouch Pouch of cat treats; close-up of top seal, opening notch, and internal reclosable strip. A stand-up pouch or doypack is a type of flexible packaging that is able to stand erect on its bottom for display, storage, and convenience. [1]
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Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.
A box (plural: boxes) is a container with rigid sides used for the storage or transportation of its contents. Most boxes have flat, parallel, rectangular sides (typically rectangular prisms ). Boxes can be very small (like a matchbox ) or very large (like a shipping box for furniture) and can be used for a variety of purposes, from functional ...