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In a modular system ad sizes are represented by the amount of the total page the ad takes up. For example 1/2 page, 1/4 page, 1/8 page, etc. This has been a popular system among many newspapers because it simplifies the layout process (i.e. less ad sizes to fit in newspaper) and makes pricing much easier for an advertiser to understand.
Ugoff was a character in a 2004 ad campaign for Burger King directed by Roman Coppola. He was used to promote the new "Fire-Grilled Salads" and the paper "Salad Pouch" which was used to keep the chicken and shrimp warm for the salad entrées.
As far back as the 1970s, international fast food restaurant chain Burger King has attempted to introduce a premium line of burgers.These sandwiches are part of a system which eventually became known as the barbell strategy; a plan designed to expand Burger King's menu with both more sophisticated, adult-oriented fare along with products that are more value-oriented.
Burger King’s $5 Duos and $7 Trios. Additionally, Burger King dropped a limited-time value offering on Jan. 6 that’s now available through the spring — $5 Duos and $7 Trios — through which ...
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The size of a newspaper format refers to the size of the paper page; ... (17.4 in × 11.3 in) (1.544 aspect ratio). [3]
Thirty seconds of ad time in Fox’s late pre-game coverage have gone for as much as $4.5 million, according to one of the people familiar with the matter, comparted with $2 million in the past.
[5] Idiomatic expressions: Front-page news: important news or information. On the same page: to be in agreement with someone (literally: reading from the same page). Take a page (or leaf) out of someone's book: to copy or mimic the behavior of someone. Turn the page: to move on from an event. To stop thinking about something or to move forward.