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2. Commercialization - Wikipedia

   en.wikipedia.org/wiki/Commercialization

   Where to launch: A potential vendor can start marketing in a single location, in one or several regions, or in a national or international market. Existing resources (in terms of capital, and operational capacities) and the degree of managerial confidence may strongly influence the proposed launch-mode.

3. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Marketing automation is the process by which software is used to automate conventional marketing processes. [18] Marketing automation helps companies segment customers, launch multichannel marketing campaigns, and provide personalized information for customers., [18] based on their specific activities. In this way, users' activity (or lack ...

4. Go-to-market strategy - Wikipedia

   en.wikipedia.org/wiki/Go-to-market_strategy

   7 Marketing P's. Used in targeting and defining a market in a go-to-market strategy. These are some of the common factors that are considered when performing a market segmentation in a go-to-market strategy: [13] Industry: The industry in which the customer is involved; Customer size and sales potential of the customer

5. Timeline of e-commerce - Wikipedia

   en.wikipedia.org/wiki/Timeline_of_e-commerce

   Major launch Online advertising Google launches AdWords, an advertising service that allows users to show an advertisement in Google search results that is related to the viewer's search. [28] 2000 Major launch Brick and mortar retailer Walmart launches its website, allowing customers to shop online. [29] 2001 Major launch E-commerce payment system

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   mail.aol.com

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7. Soft launch - Wikipedia

   en.wikipedia.org/wiki/Soft_launch

   A soft launch, also known as a soft opening, is a preview release of a product or service to a limited audience prior to the general public.Soft-launching a product is sometimes used to gather data or customer feedback, prior to making it widely available during an official release or grand opening.