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Beats Electronics LLC (also known as Beats by Dr. Dre, Beats by Dre or simply Beats) is an American consumer audio products manufacturer headquartered in Culver City, California. [1] [2] The company was founded in 2006 by music producer Dr. Dre and record company executive Jimmy Iovine. Since 2014, it has been an Apple subsidiary.
In January 2014, Beats Music was developed and opened to the public after being announced on December 8, 2013. [92] On May 28, 2014, Apple Inc. announced the acquisition of Beats Electronics. The acquisition gave Dre and Iovine a share of over $3.24 billion, becoming the largest acquisition deal in the history of Apple's timeline. [93]
In 2012, Hyman was CEO of Beats Music, the music subscription service created as an offshoot of Beats By Dre. Beats Music was subsequently sold to Apple along with Beats By Dre for $3 billion. [ 6 ]
Headphones company Beats by Dre have just unveiled its collaboration with Tokyo-based fashion brand Ambush, founded and designed by Yoon Ahn, who is known for her nontraditional unisex designs.
Interscope Records is an American record label based in Santa Monica, California, owned by Universal Music Group through its Interscope Geffen A&M imprint. Founded in late 1990 by Jimmy Iovine and Ted Field as a $20 million joint venture with Atlantic Records of Warner Music Group and Interscope Communications, [2] it differed from most record labels by letting A&R staff control decisions and ...
In late 2009, Hewlett-Packard participated in a deal to bundle Beats By Dr. Dre with some HP laptops and headsets. [144] HP and Dr. Dre announced the deal on October 9, 2009, at a press event. An exclusive laptop, known as the HP ENVY 15 Beats limited edition, was released for sale October 22.