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Gilley's book includes some important elements in the early development of Santa Claus: his connection with the northern winter, the reindeer and sleigh, and his arrival on Christmas Eve rather than on 6 December (the traditional feast day of Saint Nicholas). [2] [5] The accompanying engravings are the earliest images of a Santa figure.
Rudolph is usually depicted as the ninth and youngest of Santa Claus's reindeer, using his luminous red nose to lead the reindeer team and guide Santa's sleigh on Christmas Eve. Though he initially receives ridicule for his nose as a fawn, the brightness of his nose is so powerful that it illuminates the team's path through harsh winter weather.
While characters resembling Santa Claus have circulated throughout the world for centuries, the notion of a sleigh pulled by reindeer wouldn’t become prominent until the 19th century.
The twentieth Santa Claus named Malcolm Claus is heading his 70th mission, but his role has been reduced to that of a figurehead. The traditional sleigh and reindeer have been replaced by a high-tech vessel called the S-1 that is operated by hundreds of elves who use advanced equipment and military precision to deliver presents.
Images of Santa Claus were conveyed through Haddon Sundblom's depiction of him for The Coca-Cola Company's Christmas advertising in the 1930s. [7] [39] The image spawned urban legends that Santa Claus was invented by The Coca-Cola Company or that Santa wears red and white because they are the colours used to promote the Coca-Cola brand. [40]
The Secret World of Santa Claus (French title Le Monde secret du Père Noël, German title Weihnachtsmann & Co. KG) is a Canadian French children's animated television show. [1] It is syndicated to several countries worldwide, including Teletoon in Canada, and Super RTL in Germany, and is generally seen every December during the holiday season.
According to the narrative song, Hardrock drives Santa's sleigh, and Coco navigates with maps. Santa "has no need for Joe/ but takes him 'cause he loves him so" (however, in the Bozo the Clown special A Bozo Christmas, Coco states that Joe, who was unable to go with them that year due to illness, was in charge of crisis management).
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