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  2. Small and medium-sized enterprises - Wikipedia

    en.wikipedia.org/wiki/Small_and_Medium-sized...

    Small and medium-sized enterprises (SMEs) or small and medium-sized businesses (SMBs) are businesses whose personnel and revenue numbers fall below certain limits. The abbreviation "SME" is used by international organizations such as the World Bank, the OECD, European Union, the United Nations, and the World Trade Organization (WTO).

  3. List of abbreviations for market segments - Wikipedia

    en.wikipedia.org/wiki/List_of_abbreviations_for...

    SMB – Small medium business / SME – Small and medium enterprise; VALS – Values attitude and life-styles; LOHAS – Lifestyles of health and sustainability; LOVOS – Lifestyle of voluntary simplicity; OINKY - One income no kids yet; SAM – Segmented addressable market; VLE – Very large enterprise

  4. Small and medium enterprises - Wikipedia

    en.wikipedia.org/wiki/Small_and_medium_enterprises

    Small and medium-sized enterprises (SMEs) or small and medium-sized businesses (SMBs) are businesses whose personnel and revenue numbers fall below certain limits. The abbreviation "SME" is used by many national agencies and international organizations such as the World Bank, the OECD, European Union, the United Nations, and the World Trade Organization (WTO).

  5. Marketing mix - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix

    Digital marketing mix is fundamentally the same as Marketing Mix, which is an adaptation of Product, Price, Place and Promotion into digital marketing aspect. [48] Digital marketing can be commonly explained as 'Achieving marketing objectives through applying digital technologies'.

  6. Marketing mix modeling - Wikipedia

    en.wikipedia.org/wiki/Marketing_mix_modeling

    Marketing mix modeling (MMM) is an analytical approach that uses historic information to quantify impact of marketing activities on sales. Example information that can be used are syndicated point-of-sale data (aggregated collection of product retail sales activity across a chosen set of parameters, like category of product or geographic market) and companies’ internal data.

  7. SME - Wikipedia

    en.wikipedia.org/wiki/SME

    SME (society), formerly Society of Manufacturing Engineers; Society for Mining, Metallurgy, and Exploration; Sun Microelectronics, a business unit of Sun Microsystems; Shawnee Mission East, a high school in the Shawnee Mission School District in Kansas

  8. SMB - Wikipedia

    en.wikipedia.org/wiki/SMB

    Download as PDF; Printable version; In other projects ... SMB may refer to: Business. Small ... Small and medium-sized enterprises (SMEs), also known as small and ...

  9. Customer to customer - Wikipedia

    en.wikipedia.org/wiki/Customer_to_customer

    Consumer to consumer [3] (C2C) marketing is the creation of a product or service with the specific promotional strategy being for consumers to share that product or service with others as brand advocates based on the value of the product. The investment into conceptualising and developing a top-of-the-line product or service that consumers are ...