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The first such slogan on the new signboard was penned by Knox Reeves, of a Minneapolis advertising agency. When asked what should be placed on the sign for Wheaties, Reeves sketched a Wheaties box on a pad of paper, thought for a moment, and wrote "Wheaties—The Breakfast of Champions" .
In 1934, the breakfast cereal Wheaties began the practice of including pictures of athletes on its packaging to coincide with its slogan, "The Breakfast of Champions." In its original form, athletes were depicted on the sides or back of the cereal box, though in 1958 Wheaties began placing the pictures on the front of the box.
Breakfast of Champions tells the story of the events that lead up to the meeting of Kilgore Trout and Dwayne Hoover, the meeting itself, and the immediate aftermath. Trout is a struggling science fiction writer who, after their fateful meeting, becomes successful and wins a Nobel Prize; Hoover is a wealthy businessman who is going insane, sent over the brink by his encounter with Trout.
What's in a label? As someone who opposes forcing tobacco companies Altria and Lorillard to print ridiculously graphic labels on their cigarette packs warning of the dangers of smoking, why would ...
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Breakfast of Champions is a 1999 American satirical black comedy film adapted and directed by Alan Rudolph, from Kurt Vonnegut, Jr.'s 1973 novel. The film starred Bruce Willis , Albert Finney , Nick Nolte , Barbara Hershey , Glenne Headly , Lukas Haas and Omar Epps .
Iowa’s love affair with gas station breakfast pizza started on Sept. 14, 2001, when Casey’s General Store first unveiled pies topped with scrambled eggs, sausage, bacon and even gravy to the ...
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