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Normative social distance: A second approach views social distance as a normative category. Normative social distance refers to the widely accepted and often consciously expressed norms about who should be considered as an "insider" and who an "outsider/foreigner". Such norms, in other words, specify the distinctions between "us" and "them".
The social distance corollary is a theory in communication research that concerns the tendency of people to perceive others to be more susceptible to media influence than they actually are. This tendency is at the heart of the third-person effect, a phenomenon first defined and investigated by Davison (1983).
In CLT, psychological distance is defined on several dimensions—temporal, spatial, social and hypothetical distance being considered most important, [3] though there is some debate among social psychologists about further dimensions like informational, experiential or affective distance. [4] The theory was developed by the Israeli social ...
The majority of literature would support that “nature” influences social preferences more strongly whereas there is still research to support the heavy influence of sociocultural factors. Some of these factors include social distance between economic agents, the distribution of economic resources, social norms, religion and ethnicity. [4]
Social theories are analytical frameworks, or paradigms, that are used to study and interpret social phenomena. [1] A tool used by social scientists, social theories relate to historical debates over the validity and reliability of different methodologies (e.g. positivism and antipositivism), the primacy of either structure or agency, as well as the relationship between contingency and necessity.
In the social sciences, scaling is the process of measuring or ordering entities with respect to quantitative attributes or traits. For example, a scaling technique might involve estimating individuals' levels of extraversion, or the perceived quality of products.
In comparison to other forms of social distance and difference (such as class, gender, and even ethnicity) the distance of the stranger has to do with his "origins". The stranger is perceived as extraneous to the group and even though he is in constant relation to other group members; his "distance" is more emphasized than his "nearness". [2]
Herbert Blumer was the first to specifically use the term "social contagion”, in his 1939 paper on collective behavior, where he gave the dancing mania of the middle ages as a prominent example. From the 1950s, studies of social contagion began to investigate the phenomena empirically, and became more frequent.