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Brandwatch is a UK based social media suite company owned by Cision. [2] Brandwatch sells two different products: Consumer Intelligence and Social Media Management. [3] Consumer Intelligence is made up of three different products: Consumer Research, Add-ons Vizia and Reviews.
Crimson Hexagon was an AI-powered consumer insights company based out of Boston, Massachusetts. [3] The company also had a European office in London, England. [4] The company and its nearest competitor, Brandwatch, merged in 2018, with the new company taking the name Brandwatch.
Cision announced the acquisition of Brandwatch in February 2021 for $450 million. [21] Brandon Crawley returned as interim CEO in February 2022. [22] In April 2022, Cision acquired Streem, an Australia-based realtime media monitoring company. [23] In November 2022, Cision acquired Factmata, a media monitoring and analytics technology company. [24]
Online consumer intelligence and social media listening platform Brandwatch has been acquired by Cision, best known for its media monitoring and media contact database services, for $450 million ...
Early last year, the analytics site Brandwatch found there was a 500% jump in mentions of the phrase across X, Reddit, and other social media sites. Not one but two podcasts titled "High Agency ...
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