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  2. Brand awareness - Wikipedia

    en.wikipedia.org/wiki/Brand_awareness

    Brand awareness is the extent to which customers are able to recall or recognize a brand under different conditions. [1] Brand awareness is one of two dimensions from brand knowledge, an associative network memory model. [2] It is a key consideration in consumer behavior, advertising management, and brand management. The consumer's ability to ...

  3. Wikipedia : Articles for creation/Scam warning

    en.wikipedia.org/wiki/Wikipedia:Avoid_scams

    scam warning! If you have been contacted or solicited by anyone asking for payment to get a draft into article space, improve a draft, or restore a deleted article, such offers are not legitimate and you should contact paid-en-wp wikipedia.org immediately.

  4. Wikipedia:Wikipedia Signpost/2024-01-31/Disinformation report

    en.wikipedia.org/wiki/Wikipedia:Wikipedia...

    Everybody associated with this scam, except for Elite Wiki Writers, comes out a loser. Wikipedians are victims because the encyclopedia's trademarks are used without permission. Volunteers' time, Wikipedia's most valuable resource, is wasted sorting out hundreds of poorly researched articles, looking for one just one or two notable subjects.

  5. Wikipedia : Wikipedia Signpost/2024-02-13/Disinformation report

    en.wikipedia.org/wiki/Wikipedia:Wikipedia...

    Wikipedia:Articles for creation/Scam warning appears nowhere in the results. As sleazy of a realm as SEO is, if we want people at risk of the scam to find the warning, then we should probably better optimize our warning so that it has a fighting chance of showing up for the searches they're likely to make.

  6. Operation Orangemoody - Wikipedia

    en.wikipedia.org/wiki/Operation_Orangemoody

    On August 31, 2015, the English Wikipedia community discovered 381 sockpuppet accounts operating an undisclosed paid editing ring. Participants in the ring extorted money from mid-sized businesses who had articles about themselves rejected by the encyclopedia's "Articles for Creation" process, in which drafts are submitted for approval to experienced editors.

  7. False advertising - Wikipedia

    en.wikipedia.org/wiki/False_advertising

    A 1916 ad showing a fictional doctor endorsing a cigar brand. At the time, it was considered a breach of medical ethics to advertise; doctors who did so would risk losing their license. [14] The labels "diet," "low fat," "sugar-free," "healthy" and "good for you" are often associated with products which claim to improve health. Advertisers ...

  8. IRS impersonation scam - Wikipedia

    en.wikipedia.org/wiki/IRS_impersonation_scam

    An IRS impersonation scam is a class of telecommunications fraud and scam which targets American taxpayers by masquerading as Internal Revenue Service (IRS) collection officers. [1] The scammers operate by placing disturbing official-sounding calls to unsuspecting citizens, threatening them with arrest and frozen assets if thousands of dollars ...

  9. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    In marketing, brand management is the control of how a brand is perceived in the market.Tangible elements of brand management include the look, price, and packaging of the product itself; intangible elements are the experiences that the target markets share with the brand, and the relationships they have with it.